Ari is a contraceptive education and tracking tool that acts as a gender-neutral assistant to the user’s contraceptive needs, be it for tracking their contraceptive symptoms or learning about contraceptives. The idea was developed in response to the overturning of Roe v. Wade, which made contraceptive agency a topic we wanted to pursue.
I had a diverse team consisting of myself, another Stanford student, a Master’s in Maternal Health and a high school student. My role was most defined by my strong focus on contraceptive health, and I led our team through the ideation, execution, and pitching phases.
Once we chose the functionalities of our app, I designed the user task flows, user stories, and wireframes before passing it over to our designers who made a medium-fi prototype on Canva.
In order to pitch our project at the end of the hackathon, I spent a lot of time examining our go-to market. This involved basic market sizing and monetisation strategy for our app.
Working with a diverse team consisting of individuals with different backgrounds and skill sets was challenging, but it also allowed us to come up with more creative and well-rounded solutions.
I learned to pitch in front of real investors, and was proud to do so in an all-women's team. What we built was focused on meeting women’s needs, so we had to articulate the importance of our solution and the intuition behind it to people of all genders.
